Iowa Western Community College
covid-19Iowa Western's plan to reopen facilities, and keeping our students and staff safe.

College information and updates

Media Studies: Sports Media Technology

Just the Facts

Program Start Term: Fall, Spring, Summer
Program Length: 2 Years
Award: A.A.S.

Completed Online: Both
Completed in the Evenings: Day & Evening
Pathway: Career Path
Career Cluster: Communication and Fine Arts
Program Locations: Council Bluffs Campus

About the Program

Sports is more than just a hobby, it can be your career. If you are comfortable with public speaking, and you want to share your passion for sports with the world, sports media technology is a great major for you.

The sports media technology program will give you the opportunity to produce sports content for radio and TV. You will work with the professional staff at IWTV, and 89.7 The River, to get hands-on experience in sports announcing, video and audio production, and sports writing. In addition, you will learn about social media, new media, and marketing.


Our students also get real-world experience by completing an internship. As a sports media technology major you will learn how to develop the skills you need to move directly into the sports media industry after graduation.

Career Information

This program is designed for students intending to enter the workforce upon completion of this two-year degree. This program prepares students for a career as a sports media specialist in radio, television, and journalism fields.

Career Coach

Program Outcomes

Upon the successful completion of the program students will:

  • Demonstrate vocal performance abilities for live sports broadcast situations.
  • Use digital audio editing software and audio production equipment to produce professional quality materials.
  • Create written content including but not limited to scripts, media guides, and press releases for use in the media.
  • Use digital video editing software and video production equiment to produce professional quality materials.
  • Demonstrate interviewing techniques in both live and recorded situations.
  • Create a post-graduation packet including a resume, cover letter, demo, and web/social media components.
  • Organize marketing events and materials to benefit the team or institution.

Average: $20.34
Entry Level: $15.68
Experienced: $24.71

* Salary information from EMSI Analyst Database.